Some business entrepreneurs who have not really used Instagram for whatever reason, easily have a change of heart once they learned that it has over 100 million users. With such a wide viewership or audience, one can use it in promoting personal brand, products and services offered by your business. But to be able to reap benefits from it, one needs to learn about Instagram, what it is to users, what makes users like images, or what causes Instagram users to follow others and what are the ways one can use to get more Instagram users to find your images.
Instagram is a mobile device-based photo-sharing application or program. The application can be downloaded from the web and users can start posting pictures. It’s up to the user’s creativity in making the pictures as uniquely attractive and attention-grabbing as possible by using some programs to enhance its effects and appearance. Pictures posted are for public feed. And like other social networks, Instagram users can “like”, comment on pictures and follow each other. Adding new photos in Instagram is only allowed through the application but Instagram feeds can be accessed through various web browsers.
For businesses offering services, brands or products, Instagram may be used for promotional campaigns. By populating your feed with unique and relevant photos and encouraging users to “like” or make comments, you are actually engaging the users into interacting with you or your business. And Instagram users usually tag the photos they post, creating the opportunity for more people to view and “like” the picture posted. Depending on the uniqueness of the photo, it may even go viral that will potentially reach maximum viewership.
The opportunity for promoting business, brand, products and services had caused the emergence of a new trend in online marketing – businesses buy Instagram followers. There are companies that offer real Instagram followers for a certain amount. The objective is to help the business get Instagram followers in big numbers at a fairly reasonable price and eventually big a large audience to gain credibility of having a rather good number of audience or followers. Instagram followers are boosted and significant “likes” are achieved. While other companies or providers will sell “instant” Instagram followers, it should be noted that it’s not really possible to get thousands of followers instantly. One has to work hard to be able to get the target number of “good Instagram followers”. Good, being followers that gain “likes” and comments.
Buying Instagram followers is now a widely used service in online marketing. It has become an important part of social media marketing that aims to build up your credibility by the number of Instagram followers your business have. And because Instagram may be integrated into Facebook account, Instagram can be setup on Facebook pages, pulling up pictures with a hash tag, encouraging users to tag their images. And with more people hooked into social media networks like Facebook and Tweeter to communicate and do a lot of things, Instagram will surely be a welcome addition to the app downloaded on your mobile device which can really provide you with positive benefits for your business.
